Comme des Garcons
How you think it's pronounced: ComEE - Des - Gar-Kons
How it's really pronounced: Comb - Day - Gar - sawn
We can thank loyal fans like Kanye West and Pharrell for shooting this hard-to-pronounce fashion brand to the forefront of the pop culture lexicon. The Japanese fashion label means "like boys" in French.
The high-fashion label Comme Des Garcons is a tongue twister. (CATWALKING/GETTY IMAGES)
Saucony
How you think it's pronounced: Suh-Co- NEE
How it's really pronounced: Sock-uh-Nee
If an ice cream cone comes to mind when sounding out the iconic sneaker label, then you've been saying it wrong.
Chevrolet
How you think it's pronounced: Shev - Ro - Lette
How it's really pronounced: Shev - Ro - Lay
To say Chevrolet, replace the "T" with a "Y."
Even the pronounciation of American brands can be easy to stumble on. (JUSTIN SULLIVAN/GETTY IMAGES)
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